Overall Rating: ★★★★★
Price: $$ ($10-$20) – Available at Aveda.
Scent: Earthy, woodsy.
I Liked: the scent and the gentleness of the shampoo.
I didn’t like: nothing.
The Aveda Men Pure-Formance Shampoo is one of the best I’ve tried in recent memory. What I enjoyed most about it is the scent – it’s masculine but not overpowering, with that great Aveda earthy, woodsy fragrance I’ve grown to love. This shampoo is kind to the hair as well as the scalp. My scalp typically feels itchy when I use a shampoo that isn’t gentle enough. This has not been the case with the Pure-Formance shampoo. It cleans without stripping the hair and scalp of vital oils. I highly recommend trying it out.